Resume

My Resume

mmulrain14@gmail.com | megandmulrain.com | (516) 754 0082

Education

Western Carolina University                                                                            Cullowhee, NC

Bachelor of Science in Communications                                                                    May 2017

• Public Relations Concentration                                              

Knowledge and Skills

• Copywriting, Project Management, Photography, WordPress, SEO Content, Microsoft Suite, Adobe Creative Suite, Social Media, AP Style, Content Marketing, Client Relations

Professional Experience

Red Ventures                                                                                                  Charlotte, NC

Digital Marketing Strategist                                                                                         July 2017-Current

• Create various online content, including posts for blogs, websites and social media page based on various creative and legal standards to be used as marketing collateral
• Developed and promoted data driven content using internally gathered data, coordinated with design team on images and crafted a PR plan for promotion on high-quality sites
• Manage communication with an internal team and outside partners to develop a strategic marketing plan to improve website traffic and visit conversion
• Planned and managed events for our partnering nonprofits, including fundraising, event hosting and behind-the-scenes event coordination

The Agency                                                                                                                Charlotte, NC

Communication Intern                                                                                     May 2016 – Aug. 2016

• Developed various SEO optimized online content for various clients, including website copy, news releases and social media posts to increase website traffic and social media presence
• Participated in brainstorming sessions to help develop specific marketing and content placement strategies to increase both online presence and profits

Siskey YMCA                                                                                                  Matthews, NC

Marketing Intern                                                                                                          May 2015 – Aug. 2015

• Increased the social media following 2x for the Siskey YMCA and Camp Eagle Rock’s Facebook and Twitter pages
• Crafted a social media strategy to increase the YMCA’s social media presence online with content database with articles, stories and pictures as well as posts featuring key partners
• Organize and assist with special events held by the YMCA to either gain new members or celebrate current members

Academic Experience

Catamount Communications                                                                          Cullowhee, NC

PR Team Member                                                                                                      Jan. 2017- May 2017

• Created physical and digital promotions, including postcards, digital posters, social media posts for local volunteer banquet
• Coordinated with production crew and filming locations during the filming of promotional videos for fundraising banquet

Good Samaritan Clinic of Jackson County                                                    Cullowhee, NC

PR Team Member                                                                                                      Jan. 2016 – May 2016

• Coordinated and developed major fundraising campaign for clinic – Good Samaritan Cycle, including pitching, planning, marketing and running event
• Created a specific social media marketing strategy to increase the clinic’s online presence and physical donations to the clinic